Nos considers ‘dumbing down’ news

Public broadcaster Nos may launch a special news programme for people with low levels of education, the company’s new director Jan de Jong is quoted as saying in the Volkskrant.


Traditional news programmes are too complex and demand a high level of knowledge for some viewers, De Jong said.
‘It is about differentiation. We already have cola, cola light and cherry cola,’ he said.
De Jong is considering simplifiying the level of the traditional six o’clock news broadcast but if that does not work, a special broadcast will be developed, the Volkskrant said.

Thank you for donating to DutchNews.nl.

We could not provide the Dutch News service, and keep it free of charge, without the generous support of our readers. Your donations allow us to report on issues you tell us matter, and provide you with a summary of the most important Dutch news each day.

Make a donation