Supermarket Albert Heijn has come in at number three in the Twinkle top 100 of most popular online retailers.
The list, collated by the digital commerce platform and Amsterdam’s hbo college, is based on annual turnover, and shows that grocery shopping at internet supermarkets is becoming increasingly popular.
Although Albert Heijn is still far from joining the league of numbers one and two – bol.com and Coolblue – online supermarket webshops such as Albert Heijn, Jumbo and Picnic are seeing double-figure increases in sales.
The Jumbo supermarket chain is currently in 10th place while Picnic went up from 25th to 11th place.
‘Supermarkets are doing well but we mustn’t exaggerate,’ retail expert Laurens Sloot told broadcaster NOS. ‘Of all our supermarket purchases, 4% are made online. By 2030 that could grow to 10% but that means we still get our bikes out and cycle to the nearest supermarket for the remaining 90%.’
Sloot also commented that supermarket delivery services are still loss-making for supermarkets and that this is affecting growth.
Acccording to figures from e-commerce watchdog Thuiswinkel.nl the Dutch will be spending almost €26bn on online purchases in 2019.
Thank you for donating to DutchNews.nl
The DutchNews.nl team would like to thank all the generous readers who have made a donation in recent weeks. Your financial support has helped us to expand our coverage of the coronavirus crisis into the evenings and weekends and make sure you are kept up to date with the latest developments.
DutchNews.nl has been free for 14 years, but without the financial backing of our readers, we would not be able to provide you with fair and accurate news and features about all things Dutch. Your contributions make this possible.