Dutch eat more more meat substitutes but meat still reigns

Soya is widely used as a meat replacement. Photo: Despositphotos.com

The Dutch are buying more vegetarian hamburgers, chicken nuggets and other meat substitutes but meat is still king, broadcaster NOS reported on Monday.

NOS bases its claim on figures from data analysts IRI which monitors supermarket sales.

According to IRI, meat substitutes are becoming more popular but still only represent a fraction of what is spent on meat. In the first 11 months of this year, some €2bn was spent on meat products, compared with €97m on replacements.

The first ‘national week without meat’ in the Netherlands was held last March. During that week spending on substitutes shot up by 50%, partly because supermarkets had offers on to promote the products, NOS said.

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