Tommy Hilfiger Calls on Social Entrepreneurs to Take on the Tommy Hilfiger Fashion Frontier Challenge

AMSTERDAM–(BUSINESS WIRE)–lt;a href=”” target=”_blank”gt;$pvhlt;/agt; lt;a href=”” target=”_blank”gt;#FashionFrontierChallengelt;/agt;–Tommy Hilfiger, which is owned by PVH
[NYSE: PVH], is pleased to announce that year two applications
for the Tommy Hilfiger Fashion Frontier Challenge are now
open. The global program aims to support entrepreneurial start-up and
scale-up stage businesses developing solutions that promote inclusive
and positive change in fashion. After a successful first year, the
company is excited to continue to work on identifying opportunities that
support the advancement of the fashion industry.

“The first chapter of this global initiative was an inspiring journey
that put a spotlight on incredible ideas that could change the lives of
people through a more positive and inclusive fashion landscape,” said
Tommy Hilfiger. “Through the Tommy Hilfiger Fashion Frontier Challenge
we continue to mentor and support social entrepreneurs who are putting
their heart and soul into addressing issues they strongly believe in.
This celebrates the entrepreneurial spirit and determined optimism at
the heart of our brand DNA.”

Interested businesses are invited to submit project proposals that focus
on inclusive fashion. Over a multi-stage four-month process, applicants
will be narrowed down to six finalists who will be invited to develop
their project plans with the support of a team of dedicated Tommy
Hilfiger subject-matter experts at the Campus of the Future in
Amsterdam, the Netherlands. They will pitch their finalized concepts at
the global Tommy Hilfiger Fashion Frontier Challenge Final
Event in early 2020, where a prestigious jury panel will award €150,000
among two winners to support their ventures. The winners will also
receive a year-long mentorship with Tommy Hilfiger’s experts globally as
well as INSEAD experts, in addition to a place on the INSEAD Social
Entrepreneurship Program (ISEP). An additional €10,000 will be awarded
to the finalist who wins the “Audience Favorite Vote”.

The Final Event of the first Challenge took place in January
2019, with an expert celebrity Jury Panel that included Mr. Tommy
Hilfiger; model and activist, Arizona Muse; CEO, Tommy Hilfiger Global
and PVH Europe, Daniel Grieder; CFO and COO, Tommy Hilfiger Global and
PVH Europe, Martijn Hagman; Founding Partner, Social Impact Venture,
Willemijn Verloop; Full Professor and Chair of Social Entrepreneurship
at Católica-Lisbon and visiting Professor at INSEAD, Filipe Santos; and
Managing Director, Fashion for Good, Katrin Ley. A total of €210,000 was
awarded by the Jury Panel among the three winners, including Selina
Wamucii, doctHERs and Auf Augenhoehe.

Tommy Hilfiger’s mission is to be one of the leading sustainable
designer lifestyle companies through how it creates its product, manages
its operations, and connects with its communities and stakeholders. More
information about Tommy Hilfiger’s sustainable evolution can be found

Applications are open from March 21, 2019 to May 12, 2019 and can be
submitted here.

More information about the Tommy Hilfiger Fashion Frontier Challenge,
including how to apply, is available here:

Friends and followers of the brand are invited to join the conversation
on social media using #TommyHilfiger, #FashionFrontierChallenge,
#MakeNewPossible and @TommyHilfiger.

About Tommy Hilfiger

With a brand portfolio that includes TOMMY HILFIGER and TOMMY
, Tommy Hilfiger is one of the world’s most recognized premium
designer lifestyle groups. Its focus is designing and marketing
high-quality men’s tailored clothing and sportswear, women’s collection
apparel and sportswear, kidswear, denim collections, underwear
(including robes, sleepwear and loungewear), footwear and accessories.
Through select licensees, Tommy Hilfiger offers complementary lifestyle
products such as eyewear, watches, fragrance, swimwear, socks, small
leather goods, home goods and luggage. The TOMMY JEANS product
line consists of jeanswear and footwear for men and women, accessories,
and fragrance. Merchandise under the TOMMY HILFIGER and TOMMY
brands is available to consumers worldwide through an
extensive network of TOMMY HILFIGER and TOMMY JEANS retail
stores, leading specialty and department stores, select online
retailers, and at

About PVH Corp.

With a history going back over 135 years, PVH has excelled at growing
brands and businesses with rich American heritages, becoming one of the
largest apparel companies in the world. We have over 36,000 associates
operating in over 40 countries and nearly $9 billion in annual revenues.
We own the iconic CALVIN
, Van
and Geoffrey Beene brands, as well as the digital-centric True
& Co.
intimates brand, and market a variety of goods
under these and other nationally and internationally known owned and
licensed brands.

*The Speedo brand is licensed for North America and the Caribbean
in perpetuity from Speedo International Limited.


Tommy Hilfiger Contact
Baptiste Blanc
Sr. Director,
Global Communications
+31 62904 2334

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