Belgian media group DPG aims to buy RTL Nederland


Belgian media group DPG Media is aiming to take over commercial broadcaster RTL Nederland in a deal worth €1.1 billion.

“We believe stringing in the future of television and streaming, and the power of good local programming and series is crucial in this, DPG Media chief executive Erik Roddenhof said. “RTL and Videoland are successful local brands with fantastic programming that a wide range of the population value.”

Under the terms of the deal, RTL Nederland will keep its own name and will form a new division within DPG Media, which also owns the Volkskrant, Trouw, AD and Parool newspapers and news service It also owns radio stations QMusic and Joe.

The plan will first have to be considered by the Dutch competition authority ACM. Earlier this year the ACM blocked a merger between RTL Nederland and Talpa, saying the combine would have too powerful a position on the commercial media landscape.

RTL Nederland’s brands include RTL 4, RTL5, RTL7, RTL8 and RTLZ as well as streaming service Videoland. If that merger had been approved, it would have meant all the Dutch language commercial broadcasters, except the ESPN sports channel, were in the hands of one company.

DPG has both newspapers and commercial television interests in Belgium, but RTL Nederland does not have a print arm. The two companies told the Financieele Dagblad they do not expect the ACM to block this deal.

DPG Media booked sales of €1.8 billion in 2022 and has a workforce of 6,000. RTL Nederland booked sales of €636 million last year and has some 800 people on its books.

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