DutchNews.nl - DutchNews.nl brings daily news from The Netherlands in English

17 October 2025
Newsletter Donate Advertise
  • News
  • Life in the Netherlands
  • Jobs
  • Podcast
  • About us
  • Search
  • Home
  • Economy
  • Election 2025
  • Art and culture
  • Sport
  • Europe
  • Society
  • Environment
  • Health
  • Housing
  • Education
  • News
    • Home
    • Economy
    • Election 2025
    • Art and culture
    • Sport
    • Europe
    • Society
    • Environment
    • Health
    • Housing
    • Education
  • Life in the Netherlands
    • Latest
    • Opinion
    • Books
    • Travel
    • 10 Questions
    • Learning Dutch
    • Inburgering with DN
    • Food & Drink
    • Ask us anything
  • Jobs
  • Podcast
  • About us
    • Team
    • Donate
    • Advertise
    • Writing for Dutch News
    • Contact us
    • Privacy
    • Newsletter
  • Search

Kia overtakes Volkswagen as biggest selling car brand in NL

January 3, 2023
The Netherlands' second favourite car. Photo: Depositphotos.com
The Netherlands’ second favourite car. Photo: Depositphotos.com

Korean car brand Kia has overtaken Volkswagen as the most popular new car make in the Netherlands, according to 2022 figures from motoring organisations Bovag and Rai Vereniging.

In total, dealers sold 312,000 cars last year, down 3.2% on 2021. Kia emerged as the biggest brand, with a market share of 9.6%, although the Peugeot 208 remained the best selling car. The Kia Picanto was in second place.

Electric cars accounted for 23.5% of the total sales, with the Kia Niro topping the list. In 2021, electric cars had a market share of almost 20%.

The motoring organisations say the decline in sales last year was largely down to delivery problems and the chip shortage, particularly heading towards the end of the year. They expect sales to rise again to 340,000 this year, as delivery issues ease.

In total, over 30,000 Kias hit the Dutch roads last year, followed by almost 26,000 Volkswagens. Toyota, with 25,300 sales, was in third place in the ranking, with Peugeot and BMW in fourth and fifth place.

Share this article
  • Facebook
  • Twitter
  • LinkedIn
  • Reddit
  • Copy URL
Economy
Thank you for donating to DutchNews.nl.

We could not provide the Dutch News service, and keep it free of charge, without the generous support of our readers. Your donations allow us to report on issues you tell us matter, and provide you with a summary of the most important Dutch news each day.

Make a donation
Latest
Show more
Three teenagers investigated for suspected spying for Russia
Election watch: D66 on the rise, Yesilgöz says no
Amsterdam's PvdA branch wants to ban tourists from coffeeshops
The magic of Egypt: mummies take centre stage in Leiden
Saturday will be sunny, but the grey skies will return next week
NewsHomeEconomyElection 2025Art and cultureSportEuropeSocietyEnvironmentHealthHousingEducation
Life in the NetherlandsLatestOpinionBooksTravel10 QuestionsLearning DutchInburgering with DNFood & DrinkAsk us anything
About usTeamDonateAdvertiseWriting for Dutch NewsContact usPrivacyNewsletter
© 2025 DutchNews | Cookie settings

Help us to keep providing you with up-to-date news about this month's Dutch general election.

Our thanks to everyone who donates regularly to Dutch News. It costs money to produce our daily news service, our original features and daily newsletters, and we could not do it without you.

If you have not yet made a donation, or did so a while ago, you can do so via these links

The DutchNews.nl team

Donate now

Dutchnews Survey

Please help us making DutchNews.nl a better read by taking part in a short survey.

Take part now