American singer and producer Pharrell Williams has joined forces with Dutch denim company G-Star and textile group Bionic Yarn to make jeans from plastic collected from the world’s oceans.
The ‘RAW for the Oceans’ line will use denim made of plastic yarns from materials removed from the oceans and will be sold in some G-Star shops as an exclusive collection.
The collection, co-designed by Pharrell, will be launched in August.
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