Hamburger chain Burger King has signed a three-year sponsorship deal with Dutch football’s premier league competition.

Financial details were not disclosed. Nor is it clear what form the sponsorship will take.
However, television presenter Humberto Tan told website eredivisielive.nl at the launch that ‘fans will be able to buy the best hamburger in the Netherlands while supporting their club’.
The US fast food giant has sponsored the Dutch street football association set up by Tan for the past three years.