Electronics concern Philips and energy group Shell saw their brand value rise by 8% and 4% respectively last year, De Volkskrant reports.
According to a survey by market research bureau Interbrand, the Philips brand is worth $8.3bn, while the Shell name is valued at $3.5bn. Financial group ING saw its brand value decline by 3% to $3.8bn.
Thank you for donating to DutchNews.nl.
We could not provide the Dutch News service, and keep it free of charge, without the generous support of our readers. Your donations allow us to report on issues you tell us matter, and provide you with a summary of the most important Dutch news each day.Make a donation