About The Marketing Salon

“We each had our own companies, specializing in our respective fields, and frequently employ one another as the need from our own clients arises. During one of our many business meetings, we realized that many of our small business customers couldn’t afford a full package of all of our services.

We wanted to provide a resource to those people who needed a bit of extra advice in developing and implementing their marketing strategy. And we wanted to have a resource to point our own clients to when the budget for their own project becomes too great.

Our content focuses the advice we give our clients, on marketing, on social media, and on design and most of the inspiration comes from the questions that we get in our daily lives.”

Who Are The Chairs?

Rochelle Zamani has 8 years of experience working as a graphic designer since graduating from The New England Institute of Art. Design has taken her to many places starting with her first internship in Los Angeles to Cochbamba, Bolivia to a design firm in Cambridge, MA and then back to an advertising firm in Los Angeles.

Lynn Morrison is a marketing consultant. She has an MBA in International Marketing from Thunderbird Graduate School and nearly 10 years of experience in marketing. Her areas of expertise are start-ups, green energy and technology. She loves digging into the data to get inside the head of the customer and develop marketing plans and campaigns that will succeed.

Molly Quell is a social media and online marketing consultant who focuses on small businesses and startups. With almost ten years of experience, she’s an early adopter and seemingly attached to her smartphone. She uses a data driven approach to help her client increase sales, improve brand awareness and better customer relationships.

What Is The Marketing Salon?

The website The Marketing Salon is a thrice-weekly updated blog which offers advice to small and medium sized businesses, as well as freelancers and professionals. It focuses on answering the questions the writer’s hear asked every day, during the course of running their own businesses. It also focuses on the questions they ask each other. The site is free of jargon and addresses issues in a straightforward and practical manner.

Pull up a chair and join the discussion at The Marketing Salon. You can also follow them on Facebook and Twitter.

Business schools around the world are key parties in keeping close eyes on this issue. Nyenrode Business Universiteit (www.nyenrode.nl) is no exception. Its teachers pay special attention to the role of Europe in the global economy and the university is helping to prepare the world’s future leaders to ensure they make a positive difference, where ever they are.

Learn more

As part of this, Nyenrode is inviting global talents to join the discussion during the ‘Nyenrode MBA European Weekend’. This intensive event will take place between June 28 and 30, 2013 at the beautiful 13th century estate of Nyenrode Business Universiteit, Breukelen, in the Netherlands.

Founded in 1946, Nyenrode has always been an active participant in the global discussion, not only because of the location and history of the university, but also the significant role its plays linking academic research with professional expertise, says Shaoqing Wang, manager of International and Executive MBA program at Nyenrode.

‘We are very proud to have introduced a separate ‘European Module’ in our International MBA program, which provides our students with the awareness, knowledge, insight and skills they need to optimize the effectiveness of individuals, and thus their organizations, in a European context,’ Wang says.

‘Our students have benefited from the combination of interactive lectures, action learning, interviews, scenario analysis and simulation games as well as company and institutional visits in Brussels.’

Real world

Nyenrode’s motto is ‘By and For Business’ and the institution takes pride in preparing students for the real world. ‘We are exceptionally happy to open our doors to aspiring professionals during Nyenrode MBA European Weekend to enrich the discussion and deepen the knowledge regarding the role of Europe in today’s global world,’ Wang says.

During the Nyenrode MBA European Weekend, the selected participants will also experience what studying for an MBA at Nyenrode is like by attending the top-notch lectures and workshops and by interacting with current students, alumni, faculty and staff.

Nyenrode thinks it is important for global talents to experience the university first hand before they decide to apply for an MBA at Nyenrode. The feel has to be right to reap maximum benefit and Nyenrode believes that the first-hand experience is the only way prospective MBA students can make a concrete decision on the ‘fit’ between the university and themselves. And if they prove themselves deserving of a reward for life, Nyenrode will even bear the full cost of flight, accommodation and food.

For more information, visit Nyenrode MBA European Weekend or email info@nyenrode.nl.